Ai - 3D

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September 10, 2025

How to Create Consistent Visual Concepts with AI

Learn how to create consistent AI visuals by setting clear references, fixed formats, and repeatable rules—applied here with GENTLE MONSTER eyewear as inspiration.

One of the biggest challenges with AI visuals is consistency.
How do you make sure that multiple images feel like part of the same series?

I tested this by creating a visual series inspired by GENTLE MONSTER eyewear as the main design reference.
The goal was simple: ensure that every image aligned visually, like a cohesive campaign.

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Here’s what worked:

3 Tips for Consistent AI Visuals

  1. Define your reference clearly – choose a brand, style, or object as your anchor.
  2. Fix your format – for example, frontal portraits and neutral backgrounds.
  3. Repeat the same rules – apply them across every prompt so the visuals connect as one story.

That’s it — the series came together seamlessly.

AI isn’t just about generating random visuals. With the right rules, it can be a tool for structured, branded storytelling.