Ai - branding

,

April 17, 2025

Conceptual Soap Branding with Ai

AI-driven branding experiment: RAW ROCK, a soap concept inspired by volcanic stone, charcoal, and moss—minimal, raw, and natural.

What if washing your hands felt like holding a rock?

That thought inspired RAW ROCK, a conceptual soap brand I created with AI.
The design draws from the raw textures of nature—volcanic stone, charcoal, and moss.

No colors. No gimmicks.
Just a clean, minimal aesthetic that feels wild yet refined.

The result is a series of soaps and packaging visuals that look like they were carved straight from nature. Simple, raw, and memorable.