Brand Consistency — Strengthened visibility across D2C and retail channels.
BLÆK Specialtiy Instant Coffee
Visual Storytelling, Art Direction (Photo & Video), Web & Digital Design
Brand Identity — Established a strong identity that set BLÆK Coffee apart in the specialty coffee market.
Visual Direction — Led a Scandinavian-inspired story into a minimalist visual system across web and social.
Product Launch — Managed the full launch from concept to market, including Shopify D2C and art direction for photo & video.
